Google Ads for health practices —managed by AI, watched all day.

Fill your appointment book faster. AI runs your Google Ads 24/7 so you don't have to. Monitors continuously, pauses wasted spend, scales conversions — healthcare-compliant with human oversight.

No lock-in contracts
Live in 3 days
Healthcare-compliant

Continuous AI monitoring results in.

Zero Budget Bleed

Junk searches — "free medical advice," competitor names, discount-seekers — are paused within hours, before they drain your budget.

Hyper-Local Precision

Only your service radius sees your ads. Every dollar stays within your service territory — spend drifting beyond your area is paused automatically.

Peak Hour Optimization

Bids rise when patients search and fall during dead hours. Same budget, smarter distribution — higher conversion per dollar spent.

Self-Healing Keywords

New irrelevant searches are added as negatives automatically, every single day. No wasted spend waiting for the next monthly review.

Stickercast vs. a traditional agency

Same Google Ads platform — a completely different engine, fee model, and level of attention.

What you getAgencyStickercast
Optimisation cadenceMonthlyHourly
Campaign build time4–6 weeks3 days
Management fee model15–20% of spendFlat, no markup
ReportingPackaged PDFsLive + plain English
Health-sector expertiseGeneric templatesHealth practices only
Compliance vettingRarelyEvery campaign
Contract lock-in6–12 monthsNone

Why most clinic and dental ads burn money without results

💸

Wrong keywords, wasted spend

Generic agencies don't understand health-sector patient intent — or the compliance rules that govern what you can say. Ads run on broad terms that attract the wrong searchers.

avg. wasted spend: ~60% of budget

No optimisation between meetings

Traditional agencies review your account monthly — if at all. Meanwhile, underperforming keywords and high bids drain your budget for weeks unchecked.

agency review cycle: 4–6 weeks
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No visibility into what's working

Most practice owners have no idea which keywords convert, what time of day drives appointments, or why CTR dropped. Agencies guard this data and keep you dependent.

reporting: PDF sent monthly, maybe

Four reasons Stickercast isn't a traditional ad agency

Same Google Ads platform — a completely different engine. An AI agent runs your campaigns continuously, with a human and a compliance check on every change that matters. That combination is what protects your budget, your cost-per-patient, and your professional standing at the same time.

01 · BUDGET PROTECTION

We watch your budget all day — not once a month

Our AI agent reviews performance continuously throughout the day. The moment a keyword starts wasting money it gets paused; the moment something converts, budget shifts toward it. Problems are caught in hours, not at the next monthly meeting — so far less of your spend is lost before anyone notices.

Agency: monthly review Stickercast: continuous, intra-day
02 · CUTTING-EDGE AI ANALYSIS

An AI reads every signal a human reviewer would miss

Keyword, hour of day, device, postal code, competitor movement — every signal is analysed together, not skimmed in a quarterly report. The agent spots the patterns that decide cost-per-patient and acts on them, while every structural change still passes a human and your sign-off.

Agency: one analyst, periodic Stickercast: AI analysis, hourly
03 · NO SPEND MARKUP

A flat fee — we don't take a cut of your ad spend

Most agencies bill 15–20% of whatever you spend, so the more your budget grows the more they charge for the same work. Stickercast charges one flat monthly fee with no percentage-of-spend markup. As you scale, more of every dollar reaches patients instead of the middle.

Agency: 15–20% of spend Stickercast: flat fee, $0 markup
04 · COMPLIANCE BUILT IN

Every campaign vetted against your profession's rules

We check every campaign against the standards that govern your practice — provincial college standards, Health Canada guidelines, and Google's healthcare ad policy — before launch, then monitor continuously for changes. Most agencies don't know these rules exist. We treat them as the foundation, not an afterthought.

Agency: generic templates Stickercast: health-compliant by design

Built for the advertising realities of regulated health practices

Advertising a clinic isn't like advertising a restaurant. It's governed by professional college standards, Health Canada guidelines, and platform-specific medical ad policies. We build to those rules — not around them.

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Walk-in & primary care clinics

Appointment and walk-in campaigns, extended hours, and urgent care positioning. Budget runs only when you're open — and scales up when you add new physicians who need their roster filled.

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Dental practices

New-patient acquisition, emergency dental, cosmetic procedures and family dentistry. Ad copy built to pass professional college review before a single impression runs — so you grow without compliance risk.

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Physiotherapy & chiropractic

Injury recovery, chronic pain, sports rehabilitation and post-surgical physio. Outcome-focused ads that stay inside permitted claim territory — no inflated promises that put your registration at risk.

Medical spas & aesthetics

Injectable treatments, laser, body contouring and skin resurfacing. Medical aesthetics is one of Google's most restricted ad categories — we get campaigns approved, keep them running, and target around booking intent rather than browsing.

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Fertility clinics

IVF, fertility assessments, egg freezing and donor programs. Sensitive-category advertising requires careful handling on Google — we manage policy compliance while keeping your campaigns competitive and patient-focused.

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Optometry & dermatology

Vision exams, prescription eyewear, laser eye surgery, medical dermatology and cosmetic skin treatments. Regulated professionals with specific advertising obligations — campaigns built to those rules from day one, not retrofitted later.

Three core guardrails that protect your budget and your standing

Regulatory Compliance

Every campaign is built around strict regional healthcare ad frameworks — CPSA, RCDSO, CPSBC, Health Canada. Your ads comply before launch, not after.

🛡

Negative Keyword Guardrails

Pre-loaded with thousands of health-sector negative keywords to prevent wasted ad spend on irrelevant searches — no free medical advice, discount-seeking, or competitor searches.

Roster-Filling Logic

Built to scale ad visibility up when you introduce new physicians to fill their roster, then automatically scale down once panels reach capacity — efficiency and compliance together.

See exactly how we run your campaign

From the first audit to a live campaign in days — then continuous, compliant optimisation. Walk through our full four-step process.

How It Works — Full Walkthrough →

The data behind autonomous ad management

Four ways Stickercast outperforms a traditional agency over a 6-month engagement.

Monthly cost: agency vs Stickercast
Same ad spend, dramatically different management fee over 6 months.
Ad spend efficiency over time
As the AI learns your patient patterns, cost-per-click falls while your inquiry and booking rate rises.
What the AI does vs. what you approve
Autonomous execution for routine tasks. Human authority for strategy and budget.
AI Agent
Keyword bid adjustments Hourly
Pause underperformers Daily
Negative keyword updates Daily
Compliance re-check Daily
Performance reports Weekly
Competitor tracking Weekly
✓ You Approve
Budget increases As needed
New campaign launches Quarterly
Strategy pivots Monthly
Landing page changes As needed
Ad copy sign-off Launch only
Cancel anytime Always
Speed of optimisation response
How long each system takes to respond to a drop in performance.
Stickercast AI< 1 hour
Boutique agency3–5 days
Large agency1–2 weeks
DIY / no managementNever

Every day unoptimised is budget wasted. The AI catches problems before you notice them.

Most agencies don't know healthcare advertising rules.
We build to them — and keep checking.

Provincial college standards, Health Canada guidelines, and Google's medical-ad policy are baked into every campaign — vetted before launch and monitored continuously for changes, so your professional reputation is protected while your ads run.

🏛

Provincial college standards

CPSA (Alberta), RCDSO (Ontario dentists), CPSBC (BC) and more — we know which claims are permissible before a single keyword goes live.

🍁

Health Canada guidelines

Federal advertising requirements for health services and regulated professionals, applied at the campaign-build stage.

🔒

Platform medical-ad policy

Google's healthcare and medicines policy, personalised-ads restrictions, and exemption processes — handled without disrupting your campaigns.

Compliance isn't a checkbox. It's what protects your licence and your reputation while your ads run.

Google Ads for clinics — answered

What does a Google Ads agency cost for a medical or dental clinic?

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Stickercast management starts at $299/month for a single campaign and goes up to $1,100/month for unlimited campaigns across up to two locations. Your ad spend is billed separately and goes directly to Google. Unlike most agencies, we charge a flat fee with no percentage-of-spend markup — so your fee never rises just because your budget does.

How is Stickercast different from a traditional PPC agency?

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A traditional agency reviews your account weekly or monthly and often charges 15–20% of ad spend. Stickercast monitors continuously throughout the day with an AI agent — pausing what wastes money and scaling what converts within hours — charges a flat fee with no spend markup, and vets every campaign against healthcare advertising rules.

Do you only work with medical clinics?

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No. We work with medical and walk-in clinics, dental practices, physiotherapy and chiropractic clinics, medical spas, optometry, dermatology, fertility clinics and other regulated health businesses across North America.

How fast can my campaign go live?

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Most campaigns are live within three business days of your free audit — compared with the typical 4–6 weeks for a traditional agency.

Is healthcare advertising compliance handled?

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Yes. Every campaign is built and continuously monitored against the relevant professional college standards — such as CPSA in Alberta, RCDSO for Ontario dentists and CPSBC in British Columbia — plus Health Canada guidelines and Google's healthcare and medicines advertising policy.

No cost, no commitment

Ready to see what your ad budget can actually do?

We'll review your current Google Ads account, your competitors, and your practice profile — then show you exactly where you're losing patients.